A Lead Generation System You Own — Optimized to the Sale
Our flagship multi-platform advertising system built in your accounts with ad-level attribution tracking to the closed sale — not just the lead.
Book a Discovery CallWhat's Included
- Multi-platform campaigns: Meta, Google Demand Gen, YouTube, programmatic
- High-converting landing pages and instant estimate flows
- Ad-level attribution via UTM tracking down to which creative drives actual sales
- Weekly disposition data from your sales team feeds back into ad optimization
- Unified dashboard with CRM integration (GoHighLevel, JobNimbus, etc.)
- Follow-up and nurture sequences built into your pipeline
- Built in YOUR ad accounts — you own everything
Why The Feedback Loop Lead System?
Know your cost per SALE, not just cost per lead — the only metric that matters
No single point of failure — if one platform dips, others pick up the slack
Every dollar optimized toward revenue, not vanity metrics
Full transparency — no black box, no mystery spend
Ideal For
Roofing companies doing $1M+ in revenue who are ready to invest $10k+/month in a lead system they actually own.
Frequently Asked Questions
What is the Feedback Loop Lead System?
It's a multi-platform advertising system that tracks every lead from the first ad click all the way to the closed sale. Your sales team reports back which leads became jobs, and we use that data to optimize your campaigns toward revenue — not just lead volume. It runs across Meta, Google Demand Gen, YouTube, and programmatic, all built in your own ad accounts.
Why do you track to the sale instead of the lead?
Cost per lead is a vanity metric. You can have cheap leads all day that never turn into revenue. We track which ads, audiences, and creatives generate actual closed deals — then we double down on what's making you money and cut what isn't. That's the feedback loop.
Do I own the ad accounts and data?
Yes. Everything is built in your accounts. Your ad accounts, your pixel data, your audiences, your landing pages. If you ever leave, you keep it all. We don't hold anything hostage.
What platforms do you run ads on?
We're platform-agnostic — we follow the data. Most roofing clients run on Meta (Facebook/Instagram) and Google Demand Gen. We also use YouTube and programmatic display when the data shows opportunity. No loyalty to one platform — just whatever drives the best cost per sale.
Ready to Get More Leads?
Book a free discovery call and we'll show you exactly how we'd generate leads in your market.
Book a Discovery Call